projects
I design with utility and empathy in mind. assisting brands in overcoming preconceptions to create digital experiences that address actual user issues and increase retention.
.clients
Three sub-brands. One consolidation. Eight weeks to design a unified identity and a 50+ page enterprise website from scratch.
A secure digital hospitality hub designed for ERIE's 4-day visit to ValueMomentum — proposed, designed, and shipped in 14 days.
A full brand refresh and website redesign for a Bengaluru interior design firm — including a first-of-its kind Style Library that lets users shop interior looks and book consultations. 20 organic leads in the first week.
An UI/UX redesign of Jaatre — an online event platform for conferences, webinars, and seminars. Fresh face, same functionality, built to compete.
A full website redesign and design system for HealthyBarks — a Bengaluru-based fresh dog food startup. From broken prototype to Shopify e-commerce platform, with an 8% sales increase after launch.